🗓 17/04/2024 09:30 – 13:30
📍 Workshop 601 | BAT B Accelerator Tower.

Innobasque launches Training Sessions in Innovation in collaboration with BAT B Accelerator Tower.
Session 1: Brand Strategy for Customer and Talent Acquisition.

Limited spots available.

Discover how to enhance your company with brand strategy.
Learning Contents:

- Value proposition of our company.
- Brand positioning.
- Purpose of our company.
- Benefits of brand positioning.
- Market development through. differential branding.
- Role of individuals in the customer experience.
- Team motivation through brand strategy.
- Corporate project.
- Talent acquisition through employer branding.

Targeted towards managers and HR managers of SMEs.
Facilitated by Elen Orcolaga, an expert in commercial strategies.

Register now! (Maximum 2 persons per company)